The rollout of Smartcard by Centro across the West Midlands

15 December 2010  •  Author(s): Michael Wevill, Smartcard Development and Implementation Manager, Centro

Centro, the Integrated Transport Authority for the West Midlands, celebrated the end of our Smartcard Rollout on more than 2,200 buses across the West Midlands at the beginning of November 2010. Virtually all the buses and depots belonging to the region’s bus companies have now been fitted with new Electronic Ticket Machines (ETMs) and back office computer equipment.

Local Transport Minister Norman Baker marked the achievement at a launch event held at West Bromwich Bus Station.

Mr Baker said: “The benefits of smart ticketing are clear – quicker, easier and potentially better value journeys on trains, buses and trams.”

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