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Europe is taking a further step to scientifically underpin the estimation of CO2 emissions…
Comfort and emotion research models have a major role to play in implementing better urban public transport interiors, helping designers identify and confirm vital improvements.These models can also be implemented to optimise the driver’s cab for a better performance.
Public transport companies looking to increase passenger traffic face a difficult task.
They can reduce the price, but this strategy is mostly not acceptable, whereas a more viable approach would be to increase the overall quality of the travel experience. Higher quality could be achieved by improving comfort or by better anticipating the emotional needs of passengers. However, it is not always easy to find out exactly what passengers define as being comfortable and emotionally satisfactory. Several experts have an opinion on comfort and emotion, but do passengers actually agree with them? In fact the end-user, the passenger, is the only one that can truly evaluate and judge the comfort and emotional values of public transport interiors.